The Immense Virality Of Influencer-Made Tracks And How It's Expanded Well Past Its Social Media Origins

The Korean music industry is vast and filled with iconic stars that innovate and push the space ever forward. Through the efforts of acts like BTS and BLACKPINK, K-Pop has become a mainstream genre, heard across local airwaves all over the globe. With the efforts of their senior artists as the foundation, idol groups of today can now break into the Billboard charts and become recognized all over social media. And while they participate in a number of worldwide trends that can be found through platforms like TikTok and Instagram, Korea has developed their own meme culture that the entire world has access to.

These memes have transformed drastically, even making its way into music. These influencer-made tracks have gained traction among netizens, celebrities, and beyond. These songs not only become widely popular across social media, but also show they're capable of appearing on music charts.

Where some people are scratching their heads, others have started to fully embrace meme music in all its glory.

 

The Rise Of Short Form Media

Although the art of long form content is alive and well, short form media has paved a beeline path to success that has only multiplied ov