K-Pop has become a global phenomenon across the world. It has become a cultural and economic machine which is one of the driving forces for the impact of Korean entertainment. In order to have such an impact, a lot of planning goes on behind the scenes. Behind every dazzling stage, captivating music video, stage outfit, video content release, and more, is a company with teams dedicated to guaranteeing the success of a particular artist.
These companies are of different scales and carry varying levels of influence in the industry.
Some of the most stand-out companies that you might've heard of include entertainment agencies such as HYBE Corporation, SM Entertainment, JYP Entertainment, and YG Entertainment, just to name a few.
These specific companies are known for being the top companies in their field and are credited for birthing some of the most prominent K-Pop groups that ever existed and having the biggest impacts on the Korean entertainment industry. In fact, they're referred to as the 'Big 4' (previously known as the 'Big 3' - more on this later) for this very reason.
Today, we'll take a look at some of the success factors behind the top K-Pop companies in the industry over the years.
What is the 'Big 3/Big 4' in K-Pop?
The term 'Big 3' refers to the top K-Pop companies with the most market capital share and the biggest impact on the K-Pop industry. The term 'Big 3' was derived to give well-deserved credit to the companies SM Entertainment (which is home to groups like NCT and Red Velvet - founded by Lee SooMan), JYP Entertainment (which is home to groups like TWI
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