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Amid the global popularity of K-Drama and K-Movies, short-form Korean entertainment is slowly taking center stage in its home country. This shift is especially evident among younger generations.
Many young Koreans now prefer bite-sized content, which they can finish in just one sitting. Consequently, several streaming platforms are adapting to this recent trend to serve local viewers better.
The sudden traction of short-form entertainment in Korea raises the question: why are people starting to love such content? Does it have something to do with their fast-paced lifestyle? Is it because short dramas or films resonate with modern audiences?
Dive deeper into the article to find out the answer to these questions and what adjustments streaming platforms made.
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Short-Form Korean Entertainment Growing in Appeal Among Locals
Short-form content began as casual entertainment on social media platforms and has developed into a flourishing industry in South Korea. As sites like Instagram and YouTube encourage users to watch condensed videos, people have embraced a new viewing habit.
In turn, many young Koreans are drifting away from traditional long-form entertainment. They now prefer quick, easily digestible snippets of content.
For instance, 28-year-old office employee Park SeungJin spends time streaming a drama series during her 20-minute commute. The typical series she's into consists of clips, which are all one minute long and recap the main
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