Parasite Official
At the start of 2020, the world was captivated by the anticipation surrounding the Oscars. But for South Korea, the event held even more significance, as it symbolized a monumental moment in national pride. The announcement of Bong JoonHo’s victory sent waves of joy and celebration throughout the peninsula, marking a historic triumph for Korean cinema. Thanks to "Parasite" (기생충), Korean cinema gained unprecedented global visibility. But how did Bong JoonHo redefine Korean cinema on the world stage with this groundbreaking film, and will its place in the spotlight endure, or will it remain a fleeting moment in cinematic history?
The "2024 Global Hallyu Trend Analysis Report" created by South Korea’s Ministry of Culture, Sports, and Tourism in collaboration with the Korea Culture Information Service Agency was just released. They studied 680,000 pieces of Hallyu-related coverages in news and social media between October 2023 and September 2024. This allowed us to have more data on trends on Hallyu. And with this data, this article will explore and analyze the data about K-movies in this article.
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The Global Phenomenon of "Parasite"
Korean cinema, which gained international popularity in the 2000s with classics such as "Old Boy" (Park ChanWook), "Memories of Murder" (Bong JoonHo), and "Peppermint Candy" (Lee ChangDong), reached the pinnacle of global cinema with the arrival of "Parasite" ("기생충"). The film made history by winning multiple Oscars, becoming the first Ko
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