rom&nd / Colorgram
The Hallyu wave is much more than the pulsing melody of K-Pop and swoon-worthy K-Drama scenes that grace our screen. Everything from fashion to food comes with the movement, captivating millions worldwide. Being mesmerized by the many celebrities we see along the way, we naturally desire to incorporate parts of their life into our own. Although not all of us have the ability to stand on stage, we can certainly look the part - and it all starts in your skincare and beauty routine.
K-Beauty is an umbrella term that covers a multitude of different things. Some of the first thoughts that comes to many peoples minds are makeup trends, skincare, and their products, as well as how to properly apply them for the most stunning results. While it's fun to discover all things K-Beauty all on our own, sometimes we need a little help from individuals who have dedicated their time and effort into learning, making K-Beauty an art in itself: Beauty YouTubers.
K-Beauty YouTubers only represent a small fraction of a bigger movement, however, they provide the tips and tricks necessary to truly incorporate the latest trends and products into your beauty routine. While websites recommend products, the h
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