tvN / KBS / Netflix
Please note that is article is completely subjective. It is not meant to affix a negative message to these series, as they are all interesting with great lessons as well. Opinions and corrections are all welcome.
“It has to be catchy, and it has to frame for the audience the context of the show.” - MTV Programming chief David Janollari on finding and creating the right title for a show or series.
Asides from the cast line, genre, or production agencies behind the series, oftentimes, the titles of a drama are what make people decide to watch them in the first instance. Just like every aspect of a film or production, the title of a drama often makes a difference as it sort of gives a sneak peek or almost encapsulates the storyline and makes a potential viewer have an idea, assumption, or understanding of what the series could be about.
Often times drama titles are sort of an introduction to the plot of a series while also sparking a sense of intrigue and desire in the minds of potential viewers. A good drama title has to be able to hook its audience, while it does have a link to the series, it should not be too vague, it is often preferably short, catchy, and something easily remembered. While there is a power that the cast or synopsis of the drama holds, we can never overlook the power of a great name or title.
“If a title really contextualizes the tone of a show, that’s a big factor in helping you launch a show and market and position it to an audience.” - MTV Programming chief David Janollari
In K-Dramas much like every other genre of dramas globally, the title
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