Amongst the things that have gone viral about the Hallyu wave is undoubtedly to emergence of K-Beauty into the Western world. In the Americas, young people interested in beauty have taken up the famous Korean โ10-step skincare routineโ. This is only but a glimpse into how widespread K-Beauty is. One of its devoted connoisseurs are Africans, specifically Nigerians.
Since recent years, Nigerian women have developed a passion for skincare. Amongst the typical Western products like Neutrogena and CeraVe, K-Beauty has sneaked in and stuck for most ladies. Youโd usually find them on TikTok excited about the prospects of the โKorean glass skinโ and no doubt believe the K-Beauty world has the right tools to fulfill that skin goal. In this article, we will discuss just how Korean skincare products have changed the game for young Nigerian women. Some Korean beauty products have garnered their very own cult following.
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