K-Pop groups SEVENTEEN and Stray Kids filled the third and fifth spots, respectively, on the International Federation of the Phonographic Industry (IFPI) 2024 Global Artist Chart largely because of the regular comebacks, strong fan connection, and strategic global promotion of their respective agencies.

Aside from the IFPI 2024 Global Artist Chart, SEVENTEEN and Stray Kids dominate the Top 10 Global Album Sales Chart, along with other K-Pop groups such as ENHYPEN, IVE, NCT DREAM, aespa, and TXT in the top 10.

This article will explore further how SEVENTEEN and Stray Kids have become mainstays on the IFPI Global Artist Chart and what the K-Pop industry can learn from their success.

 

IFPI Ranking Standards

IFPI was founded in 1933. It seeks to advance the commercial usage of recorded music, advocate for record producer rights, and highlight the worth of the recorded music. To provide insights to the worldwide music industry, it releases the Global Music Report annually together with the Global Artist Chart and the Global Album Sales Chart.

K-Pop groups showed their strength in the three IFPI charts this year: Global Artist Chart, Global Album Sales Chart, and Global Album Chart. Examining its main charts will help us to understand the IFPI ranking standards.

How Did SEVENTEEN And Stray Kids Top The IFPI Chart?

IFPI

According to IFPI, "The Global Recording Artist of the Year Award is calculated according to an artist's or group's worldwide sales across streaming, download, and physical music formats during th