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Along the western coast of India lies a city named Surat, known for its textile and diamond industries. Ninety percent of the world's diamonds are cut and polished here. A study conducted by the Economic Times has predicted that it will be one of the world's fastest-growing cities from 2019-2035. Within the bustling streets of this metropolis, a small Korean cafe, SnowEra, is driving the Hallyu Wave.
Situated a stone's throw away from VNSGU University, SnowEra is a hub of contemporary cultural exchange. As you approach the cafe, located at the end of a restaurant-lined cobblestone street, a sense of excitement builds within you. The space is bright, open, and pulsating with the energy of upbeat pop music. Itโs a microcosm of the Hallyu Wave right in the heart of Gujarat.
For any Korean entertainment and culture enthusiast, SnowEra is listed high on the bucket list of must-visit places. However, what one gets to discover is much more than a simple cafe serving Korean dishes.
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A Culinary and Cultural Sanctuary
SnowEra caters to a diverse crowd, including students, young professionals in their 20s and 30s, and families. Their conversations easily intertwine with the gentle clinking of spoons against ceramic bowls. Whether it's a steaming bowl of ramyeon or a visually stunning bingsu crowned with vibrant fresh fruits and decadent chocolate, each dish tells a story of cultural exploration.
The cafeโs owner, Sandeep Kumar Mishra, shares that the idea of the cafe sprouted in China when his business partner visited a bingsu place. They opened their first branch in the nation
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