Dispatch Korea
On November 10, 2021, Burberry held an immersive experience called "The IMAGINED LANDSCAPES JEJU". In the brand's own words, "An ode to the outdoors, the Imagined Landscapes Experience at Jeju Island, South Korea, blurs the lines between nature and technology". The event was held to showcase the new Burberry Outerwear collection among other things and a host of some of the brightest stars of the Korean entertainment industry were invited.
The biggest highlight of the event was the presence of Burberry's brand ambassador ASTRO's Cha EunWoo, who looked just as stunning at the event as he did in the photoshoots.
Burberry's Twitter
Dispatch
Other attending celebrity guests included Moon GaYoung, Han HyoJoo, ITZY, Jung HaeIn, Wi HaJun, Weki Meki's Kim DoYeon, Lee DaHee, Lee DoHyun, GOT7's JAY B andย YoungJae besides others. You can check out pictures of the stars at the event below!
Dispatch
Vogue Korea
Vogue Korea
Vogue Korea
Dispatch
Dispatch
Dispatch
Dispatch
JAY B and YoungJae were spotted at the airport on their way to the Burberry event in Jeju. After photos of the same were released, #JAYB started trending worldwide on Twitter.
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