The K-Drama "Tale of the Nine Tailed 1938," which stars Lee DongWook, Kim SoYeon, Kim Beom, Ryu KyungSoo and more, has achieved remarkable success by ranking in the Top 10 lists of 19 countries within a mere two weeks of its release, garnering attention from viewers worldwide.
Under the direction of Kang ShinHyo and with Han WooRi as the scriptwriter, this series, co-produced by Studio Dragon and House Pictures, made its debut on Prime Video. FlixPatrol, an OTT streaming ratings aggregator, reported that the show secured a position in the top 10 most-watched Prime Video TV shows in 19 countries. Notably, it claimed the coveted #1 spot in Indonesia, the Philippines, Vietnam, Taiwan, Thailand, and Cambodia, while also receiving critical acclaim in other Southeast Asian countries like Malaysia (#2), Singapore (#3), and Hong Kong (#3).
FlixPatrol Screenshot (05/23/2023)
The exceptional triumph of "Tale of the Nine Tailed 1938" in Thailand and the Philippines, where it secured the first-place ranking, can be attributed to the strategic marketing initiatives executed in each country through the collaborative efforts of CJ ENM, Studio Dragon, and Prime Video. Prior to the premiere of the
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