The Outstanding Success Of NCT DREAM - What Makes Them So Popular?

NCT DREAM's Twitter

Winner of the Daesang (Grand Prize) at the 32nd Seoul Music Awards, the only artist to release three million-seller albums in 2022, and one of the best-selling boy groups in recent times, the first and only Asian artist to be placed consecutively thrice on Billboard's "21 Under 21", internationally acclaimed K-Pop group NCT DREAM is enjoying an unstoppable streak of success with their career trajectory set to an infinitely upward curve. Every year, there are innumerable rookie groups that make their debuts but it is only a handful that enjoys critical and commercial success on a global scale. In such a competitive environment that is constantly in flux, NCT DREAM has dominated the market for over 6 years with ease. What is the formula for their success? Let's find out!

Here are some reasons why we think NCT DREAM has consistently achieved great success in the global music industry!

Note: This article is not comparative. So, it does not measure NCT DREAM's popularity as compared to any other artist. Rather, it focuses on and celebrates the group's success in and of itself.

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1. Diversity Of Members

NCT DREAM has 7 members: Mark (Korean) from Canada, RenJun and Chenle (Chinese) from China, JeNo, HaeChan, JaeMin, and JiSung (Korean) from South Korea. Even though this composition seems as random as any other K-Pop group, 7DREAM's paths crossed multiple times before they came together. JeNo and JaeMin joined SM Entertainment on the same day and even went to the same school where they were in the same class; HaeChan had heard of JeNo when he was in elementary school; Chenle and