BIGHIT
The K-Pop industry has changed in drastic ways over the past couple of years. The global pandemic saw a lot of K-Pop traditions changing and adapting to fit new times. For example, offline events were canceled, live audiences were no longer allowed, and communication between idols and fans changed a lot too.ย
2021 was no different as the world tried to adjust to a new way of living. The same goes for the K-Pop world. However, these are not the only changes that the industry saw this year. The industry saw a number of changes from music trends and content sharing, to merchandising methods.ย
Let's take a look at how K-Pop changed in 2021.
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1. Offline/online hybrid concerts, fan meetings, etc.ย
Whilst 2020 saw K-Pop events mostly moving strictly online, the increase in global vaccination rates and easing of restrictions worldwide made leeway for some offline activity. Whilst most events, concerts, fan meetings, etc. remained strictly online, 2021 saw some K-Pop artists slowly start promoting offline globally again.ย
BIGHIT
The industry also become more inclusive. Before, whenever there were online events, K-Pop fans would miss out if they don't live in that region or were unable to get tickets. However, thanks to the increase in usage of online streaming, most concerts and fan meetings have online streaming options for fans all over the world now.
For example, BTS held their "Permission To Dance On Stage" concert in Los Angeles but also held an online concert for the show.ย
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2. The way K-Pop artists share content
Before, K-Pop content was traditionally shared on socia
